To effectively govern a nonprofit organization, board members and leaders need a clear understanding of where the organization stands—both internally and in the broader world. Environmental scanning, whether part of strategic planning or a stand-alone exercise, can provide this essential insight.
An environmental scan involves gathering and analyzing information about internal operations and external factors to inform decision-making and strategy. These resources can help associations assess member needs, navigate rapid change, manage risks, and prepare for the future.
Here are some resources to help your association conduct an effective environmental scan and stay ahead in an ever-changing world.
All associations conduct regular membership surveys, right? No? Check out this Associations Now article to learn innovative approaches to uncover what your members truly value, helping you align programs and services with their expectations.
This article from Associations Now is a few years old, but is even more relevant today than when it was written. Are your board directors prepared for success in our ever-changing world?
In addition to grounding a strategic plan, an environmental scan can help an organization understand its risks and liabilities, and those of its members.
For a comprehensive and relatively objective assessment of your nonprofit's health, look no further than the free online tool offered by the 501 Commons. In addition to this great tool, they offer consulting services to help evaluate and interpret the results.
ASAE's ForesightWorks is the best resource for associations that are trying to understand the world we live in and how it is impacting our organizations. Explore the top 50 drivers of change impacting associations and learn how to future-proof your strategy with this research.
Conducting regular environmental scans ensures your organization stays informed and adaptable in a rapidly evolving landscape. For more insights or assistance with strategic planning, reach out—I’d be happy to help.